Synthetic Data

Synthetic data is an artificially generated information set created by algorithms that mimic the statistical properties of real data, without containing actual, sensitive personal information. The use of such data is particularly valuable in cases where access to real data is limited, expensive, or carries data protection (GDPR) risks. Training models with synthetic data increases system robustness, helps eliminate biases in datasets, and enables the simulation of rare events. This technology is one of the most important data privacy compliance tools in data-driven development.